Bacchus Cup

The Bacchus Cup was a Korean professional Go tournament sponsored by Dong-A Pharmaceutical, maker of the iconic Bacchus energy drink that has been a Korean cultural staple since 1963. The pairing of an energy drink brand with professional Go was a natural fit in Korea, where Go is widely regarded as a test of mental stamina and concentration. The tournament used a knockout format and was part of Korea's colorful landscape of branded Go competitions.